Green is much more than just a colour for brands. Let's explore the psychology of green, its role in marketing, and how it ...

This partnership marks a new chapter for JSW Paints as it aims to strengthen its bond with customers in Southern India.

Previously serving as Executive Vice President, Purohit managed accounts, including Max Life Insurance, Hero Motocorp, DBS ...

Gokul has previously held positions, including Head of Sales and Partnership at Zoo Media and President of Revenues at Qoruz.

CSA’s product suite offers flexible tools & services to help clients across different data maturity levels optimise ROI ...

Celebrities, including Rafael Nadal, have shared these misleading posts, contributing to their widespread dissemination.

Sharing a glimpse of the inside story of the Huddle’s inception, George Koshy illuminates the industry's tacitly discussed ...

Daron Acemoglu noted that AI will likely impact just 5% of jobs over the next decade, and investing billions in AI may not be ...

Santosh Padhi, Ayesha Ghosh, along with Shreekant Srinivasan have put in their resignations at W+K India. Their last working ...

The three sets of ads, made by agency Fellow Kids and director Dave Laden, lean into the frustrations of modern TV usage and shopping experiences, exaggerated to the point of absurdity.

78% are motivated by festive discounts, with flash sales and cashback offers influencing 61% of purchases. 72% favour ...

The CRISIL Ratings report indicates that growth will be driven by rising ad revenue in print and publication, supported by ...